User Experience Consultants

James Breeze
Chief Experience Officer and UX Strategist

James gained a BSc at Adelaide University and an MSc in Organisational Psychology from Macquarie University. After a short stint in Human Resources he moved into the Usability Industry, where he moved up to General Manager and Board Director positions. In late 2006 James decided there was a need for a more Objective style of user experience and usability consulting, and started his own business, Objective Digital.

He has an enormous amount of experience working with large corporates, small to medium sized businesses and government departments, helping businesses to improve the way that their customers experience their brand through technology user interfaces. He is passionate about making technology more usable and is an active social marketer, professional speaker and writes his own blog www.UsableWorld.com.au.

Joanna Lewis
User Experience Consultant and UX Lead

Joanna was a teacher with NSW AMES for 13 years before moving into the usability and user interface design field in the late 90's. She has previously held senior usability and information architect positions at TACTICS, a documentation and training company. She joined Objective Digital in 2006 as a User Experience Consultant, Information Architect and UX Lead.

Anna Van Egmond
User Experience Consultant and UX Lead

Originally from The Netherlands, Anna gained a BSc in Business Information Systems and MSc in eBusiness from the University of East Anglia in the UK. Anna then spent 4 ½ years working for one of the UK's leading usability companies, Foolproof Ltd as an Online User Experience Consultant. She has extensive experience in the planning and management of all aspects of User Experience (UX), Information Architecture, Wireframing and Usability Testing projects.

Liz Phillips
User Experience Consultant and User Researcher

Liz holds a Bachelor of Commerce (Marketing) from the University of NSW and a Graduate Diploma of Psychology from Macquarie University. She spent 14 years in the market research industry before bringing her research skills across to the user experience and user research field. She now runs usability research, focus groups and usability testing sessions, to gain customer insights into the user experience.

Kylie Breeze
Project Manager and Director

Kylie gained an BCom from Victoria University in NZ majoring in Marketing. She spent 12 years working in advertising and design agencies in NZ, London and Sydney, managing projects across a very broad range of clients. She now Project Manages Objective Digital marketing campaigns and website projects, working closely with our consultants, graphic design partners and our Indian-based web development partners.