July 30, 2010 - Objective Digital launches low cost Usability Check for SME's

Many small and medium sized business owners know that their website isn’t performing as well as it should, but they simply don’t know what to do about it. Many are frustrated that they can't afford the digital services that are available to large businesses.

In response to this need, Objective Digital have developed an affordable ‘Usability Check’ product that leverages their experience with big business to make website usability services available to many more businesses than ever before.

What is a Usability Check?    

A Usability Check is a comprehensive review of a website from a customers' perspective.  It uncovers issues that are hindering the success of the website.

Objective Digital follows  a carefully constructed ‘Usability Check’ process. They check 234 criteria across 11 categories (Homepage, Credibility, Navigation, Layout & design, Content, Search, Forms, Website activities, Support, Accessibility, Optimising for Google), analyse the results and provide actionable recommendations for improvement.

What will the customer get?

Within 3 days a Usability Consultant will provide:

• A Usability Score for the website
• A Chart showing the strengths and weaknesses of the site across 11 categories
• A Summary Report of the main website issues
• Written Recommendations on how to fix the most important issues on the website.

How much does it cost?

AUD $990 plus GST.

Quote

“A Usability Check can uncover the issues that are hindering a websites’ ability to attract customers, engage with them and lead them through a clear sales process. By fixing these key issues on their website, businesses can increase their customer visits, sales leads and revenues.”

James Breeze, Chief Experience Officer, Objective Digital

About Objective Digital

Objective Digital are a Sydney based user experience consultancy, set up in 2006 by user experience evangelist, James Breeze. Their team of 6 passionate consultants aims to improve peoples’ experience of technologies such as websites, intranets and business applications by considering the needs of the user within the web development process.

They work with many large corporates (e.g. Suncorp and Perpetual), as well as with SME’s, government departments and universities and have a wealth of knowledge when it comes to improving the effectiveness of websites.

If you would like to discuss the new Usability Check service please email jbreeze@objectivedigital.