Online Research Tools

We can quickly and easily run the user research using online tools. This adds value to your user needs analysis because user research findings are validated with a broad sample of the population.

Online discussion forums

Online discussion forums and groups can be carefuly managed to discuss a technology requirements with users sourced from your customer base or from representative social networks.

You may choose to use your own network, a public one or we can create one for you.

Online Surveys

We design, collect and analyse online surveys using an tool that can be easily integrated as a pop up on your website and customised to your brand. Online surveys can also be emailed to customers or staff and posted in social networks,

Surveys can be deployed at any time in your project to gather user requirements up front and also to survey customer satisfaction of your site ongoing.

Online Card Sorting

We conduct online card sorts. Card sorting tools allow you to rapidly analyse information categories with a wide range of users that may be geographically separated.

You can even validate the findings of card sorting in face-to-face focus groups with a more robust sample online.

Online Information Architecture Testing

We can get rapid feedback about information architectures online, without the need to build a working website prototype or wireframe.

This means that you can rapidly optimise website structures during their creation.

Feel free to contact us at info@objectivedigital.com or on 1300 85 80 15.